News · Danish FSA enforcement · AIFMs

The Danish FSA
is acting on KID and
marketing failures.

Finanstilsynet — the Danish Financial Supervisory Authority — has issued a series of public orders against alternative investment fund managers for misleading marketing, incorrect KID risk indicators, miscalculated return scenarios, and disclosure gaps. The pattern is consistent: the documents existed, but the methodology behind them did not hold up. Below is a running record of cases relevant to AIFs marketed to retail and semi-professional investors.

Source: finanstilsynet.dkPeriod: 2022–2023Decision type: Påbud (formal order)
4
Public orders issued
Formal påbud against Danish AIFMs in six months
Marketed return overstated by
17.5% advertised vs. 6.0% in the corresponding KID
100%
KIDs ordered rewritten
Across SRI, stress scenario and disclosure issues
4
Underlying frameworks
PRIIPs · AIFMD (FAIF-loven) · Cross-Border · SFDR

What these cases say

"A document exists" is not the test.
The methodology behind it is.

Each of the four cases below begins the same way: the manager produced a Key Information Document and marketing material, and on the surface both looked complete. The Danish FSA found that the underlying calculations — the IRR-based "average annual return", the SRI risk class, the stress scenario construction, the SFDR Article 9 substantiation — did not stand up to scrutiny. The orders that followed required corrected KIDs, individual customer notifications, restructured fund vehicles, and changes to marketing across web, social, and print.

"Information in marketing material that is inconsistent with the Key Information Document is misleading, and capable of distorting customers' economic behaviour in the market."

— Finanstilsynet, recurring finding across the orders below

Recent enforcement · Finanstilsynet

Four orders. One pattern.

All four orders concern alternative investment fund managers marketing to Danish retail or semi-professional investors. In each case, the FSA's reasoning is grounded in the PRIIPs Regulation and the Danish AIFM Act (FAIF-loven). The common thread is a gap between what the marketing said and what the KID — properly calculated — would have shown.

04 Aug 2022 · Påbud
Order issued

Obton Forvaltning A/S

Marketing material advertised expected average annual returns of up to 17.5% while the KID for the same fund disclosed 6.0% in even the most favourable scenario. Obton's "average annual return" was derived from an IRR calculation that compounded interest over the investment period and then divided the gain by the number of years — without discounting back. The longer the marketed period, the larger the apparent return.

Marketing material made no reference to the existence of the KID or how to obtain it. The FSA ordered Obton to (i) align marketing with the KID, (ii) individually notify and correct existing customers, and (iii) reference the KID in all future marketing.

Legal basis: § 18(1)(1) FAIF-loven · Art 4(1) Reg (EU) 2019/1156 · Art 9 PRIIPs Reg · Read decision →
04 Aug 2022 · Påbud
Order issued

Koncenton A/S

A parallel finding to Obton, issued the same day. Koncenton advertised expected annual returns of up to 17–18%, materially higher than the figures shown in the KID. The same IRR-and-compounding methodology was used, with the same effect: the longer the investment horizon shown, the more inflated the advertised return became relative to the KID.

Marketing across news media advertising, social media, brochures and the company website made no reference to the KID. The FSA ordered Koncenton to bring marketing into line with the KID, individually correct existing customers, and reference the KID in all future marketing.

Legal basis: § 18(1)(1) FAIF-loven · Art 4(1) Reg (EU) 2019/1156 · Art 9 PRIIPs Reg · Read decision →
05 Jan 2023 · Påbud
Order issued

Selected Alternative Management ApS

The KID for the fund Selected Regenergy A/S showed a Summary Risk Indicator (SRI) of 4 (medium). The FSA found that, because the fund's investment strategy was so complex that no relevant benchmark or reference existed, the SRI should have been 6 (high) under PRIIPs RTS, Annex II, point 8.

The stress scenario was constructed using the same factors as the unfavourable scenario, only adjusted to be marginally worse. PRIIPs RTS, Annex IV, point 2 requires the stress scenario to capture particularly unfavourable consequences not covered by the unfavourable scenario. Further deficiencies were identified in the disclosed time horizon and the time-distribution of average transaction costs. The FSA ordered the KID to be redrawn.

Legal basis: Art 6(1) PRIIPs Reg · PRIIPs RTS Annex II pt 8 · PRIIPs RTS Annex IV pt 2 · Read decision →
03 Feb 2023 · Påbud
Gross violation

The Many AIFM A/S

The most extensive of the four cases. The Many marketed The Many Regenergy KL to retail investors with an advertised 20% expected annual return and a stated risk class of 4 — where the FSA found risk should have been at least 6. The fund was also held out as a fully sustainable (SFDR Article 9) product, but the required pre-contractual disclosures on sustainability objectives, measurement and risks were either missing or seriously deficient.

The fund structure routed retail capital through a registered (not licensed) AIFM into a foreign vehicle managed by another registered AIFM — meaning the real management sat outside the FAIF licensing regime. The fund was operated on a Private Equity strategy that fell outside The Many's authorised strategies, without prior FSA approval. The FSA classified the breach as severe enough to have triggered withdrawal of marketing authorisation had the company not already ceased marketing the fund.

Legal basis: § 18(1)(1) · § 15 · § 62 FAIF-loven · § 12 Bekg. om markedsføring til detailinvestorer · SFDR Art 9 · PRIIPs Reg · Read decision →

The common thread

What every case has in common.

The FSA's findings cluster around a small number of recurring weaknesses. None of them is exotic. Each is what a properly built compliance engine is supposed to prevent in the first place.

Methodology

Return calculations that don't match the KID

IRR-based "average annual return" formulas in marketing material produced figures three times higher than the KID's regulated performance scenarios — for the same fund, over the same horizon.

Risk indicator

SRI understated under PRIIPs RTS

For complex strategies with no relevant benchmark, the PRIIPs RTS sets the SRI at 6. Funds that nonetheless showed a 4 misrepresented risk by two whole categories.

Stress scenario

Stress scenario built from the unfavourable one

Annex IV of the PRIIPs RTS requires the stress scenario to reflect particularly unfavourable conditions not already in the unfavourable scenario. Re-using the same factors with a tighter dial fails this test.

Disclosure

Marketing material with no reference to the KID

Article 9 of the PRIIPs Regulation requires marketing to state that a KID exists and to explain how to obtain it. Absent that, the marketing itself becomes non-compliant — independent of any return-calculation issue.

SFDR

Article 9 claims without Article 9 substance

Marketing a fund as "fully sustainable" under SFDR Article 9 carries specific pre-contractual disclosure obligations. Missing or deficient sustainability disclosures turn the green claim itself into a finding.

Authorisation

Operating outside the licensed strategy

Material changes to a manager's authorised strategies require prior FSA approval. Running a Private Equity strategy under a non-PE licence — and not notifying the FSA — is a standalone breach.

How Priqid addresses this

Compliance built into the engine,
not bolted on after.

Priqid's compliance engine is built around the same legal references the FSA applies: the PRIIPs Regulation, the PRIIPs RTS, the AIFM Act and the Cross-Border Distribution Regulation. The findings above are precisely the failure modes the engine is designed to prevent.

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Return scenarios from the RTS

Performance scenarios calculated to PRIIPs RTS methodology — Monte Carlo from proprietary benchmark data, not IRR-and-divide approximations.

SRI computed by the engine

SRI determined from the regulated rules, including the Annex II point 8 fallback for complex strategies — not selected manually.

Defence file for every KID

Every figure references the specific RTS article it derives from. When the FSA asks how a number was produced, the answer is in the file.

Get started with Priqid

The next FSA case shouldn't be about you.

Run your fund through Priqid's compliance engine and produce defensible documentation built on the same regulatory references the supervisor applies.

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